хитрость использовании флагов

From Reuters:

A Russian submersible on Thursday dived beneath the ice under the North Pole and planted a titanium flag on the seabed, staking a symbolic claim as Moscow seeks to extend the territory in the Arctic it controls right up to the North Pole.

"This isn't the 15th century. You can't go around the world and just plant flags and say 'We're claiming this territory'," said Canadian Foreign Minister Peter MacKay.

Hitrost ispolzovanyi flagov? "The cunning use of flags"?