by Ian Flemming
On the one hand, Bond is his own character, and it's clear that Flemming doesn't intend to portray him as the Perfect Hero, worthy of our complete adoration.
In fact, I think the book is in part a response to just that sort of novel--Bond is commissioned to beat the bad guy at Baccarat (long story) and ends up losing disastrously at first, and is saved at the last moment by the CIA. And during the final confrontation, Bond is tied up and helpless, and reflects on the fact that he won't be saved at the last minute, like in the movies. (He is saved, of course, but it's by an Evil SMERSH agent from Russia).
So it's quite clear that Bond's world view isn't necessarily one that we are meant to share entirely. On the other hand, the world view of the novel apart from Bond is still pretty misogynist. For example, Flemming uses the phrase, "the sweet tang of rape" as if we'll all understand exactly what he means.